A look at what’s been keeping us busy over the past few weeks


Have a browse at some of our past work



Europe's largest online beauty retailer, home to over 400 brands

Feelunique Aims:

  • Host a 2 day Christmas pop-up shop for press and consumers

  • Showcase the range of Christmas gift sets available for 2017

  • Create buzz, particularly on social media

  • Drive sales 

Kilpatrick Action:

  • Sourced the venue for the pop-up shop

  • Obtained event props and catering like the pick’n’mix station, Crosstown Doughnuts and Prosecco

  • Invited and secured the attendance guests

  • Supported the team on the day of the event


  • Bateman Street secured as the event venue

  • 137 journalists, influencers and make-up artists attended the event

  • 134 pieces of social coverage generated

  • Press & influencer coverage secured on both the event and the Christmas gift sets



Blaster is a new to market luxury hairdryer and brush brand

Blaster Aims:

  • Engage with a celebrity stylist to represent the brand

  • Organise the creation of several videos to showcase hairdryer and brush benefits to be used on the Blaster website

  • Organise the creation of social content to be used on new social channels

Kilpatrick Action:

  • Researched & sourced the brand ambassador

  • Organised videographer, shoot location and models

  • Communicated key messages to be represented

  • Shared feedback and edits for final versions of video and social content


  • Heath Massi secured as the Blaster brand ambassador for 6 months

  • 5 videos created

  • More than 20 pieces of social content generated


The clinically proven scar treatment that actually works!

Science of Skin Aims:

  • Raise brand awareness and ultimately drive sales

  • Profile the brand founders, leading cosmetic surgeon Douglas McGeorge and world renowned skin biologist Ardeshir Bayat

  • Position the hero product as the number one scar treatment product

  • Reach out to key influencers and opinion formers

Kilpatrick Action:

  • Hosted regular press days with key press which in turn translated into coverage

  • PR coverage increased sales by 159% and subsequently stepped up retailer orders by over 170%

  • Kilpatrick identified relevant influencer to collaborate with  increasing web sales by 26%

What the client says: 

“ As a new brand Kilpatrick have delivered for us time and time again – both in national media and beauty press. Their expertise is invaluable – they have become a part of our team, they really take on your brand and make it shine”.




skyn ICELAND launches in Spain with PR, influencer and social media support from Kilpatrick

Skyn ICELAND Aims:

  • To increase brand awareness in Spain following the launch in Douglas stores

  • Create a European press hub for skyn ICELAND

  • Create a successful PR strategy for the European market

  • Have professional PR representation at the Spanish press launch

  • Create a successful social media platform

Kilpatrick Action:

  • Created Spanish language assets for the press launch

  • Attended the launch and arranged media briefings with relevant Spanish press

  • Secured a profile feature in Vogue España for the brand founder

  • Created and grew the Spanish Instagram channel

  • Identified and worked with relevant press & influencers to secure coverage